COACH - FIFTY YEARS PROUD In support of hmi
Marriage of substance & style celebrating a partnership with the Hetrick-Martin Institute.
Record breaking social engagement on Coach IG.
A three minute joy journey through the five decades since Pride began - for and by the LGBTQ+ community. Each decade segmented into a distinct cut with relevant styling, movement, culture references and music. Balanced with interviews with icons and new lights within the community including Stonewall witness Jay Toole, Charlene Incarnate, David Sabshon, Gisele Xtravaganza, Kate Frawley, Cynthia Russo & HMI youth. Dancers all community cast.
Utilizing social, PR, digital and influencer engagement.